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외국계 소비재기업 Brand Manager

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등록일 2021-04-09 마감 국내/외 구분
담당컨설턴트

채용 기업 정보

회사소개 외국계 소비재기업 기업형태 주한 외국인투자기업 / 중소기업

상세 모집 정보

모집부문 식음료, 식품가공 / 마케팅, 마케팅 기획 채용마감일 2021-04-23
직책 Brand Manager
업무내용 Main Objectives of Job l  Responsible for developing brand strategies and implementing marketing activation programs l  Responsible for budgeting and managing A&P budget l  Responsible for building brand equity and image of the responsible brand l Support the marketing manager and coach and develop subordinates Roles & Responsibilities  l  Monitor, analyze, and evaluate domestic and international market trends, consumer behavior and competitor activity to identify market risks/opportunities for the brands. l  Monitor and evaluate the brands’ performance and provide proper and timely recommendation l  Develop annual brand plans and start plan and then prioritize projects and ensure execution is in line with agreed timelines and budget l  Allocate A&P by activity and manage it in efficient way l  Plan, develop and execute all ATL programs such as PR, sponsorship, advertising and consumer events l  Support and cooperate with operation team and trade marketing in developing and executing consumer and trade promotions l  Work and interface with the brand owner and ensure brand strategies/actions are in line with global guidelines l  Fully manage day to day operations with all agencies l  Support the marketing manager both for strategies development and action implement l  Train and motivate team members and make efficient delegation of responsibilities l  Full experience of ATL, Digital, Activation and Trade with strong strategic mindset and creativity. l  Have experience at portfolio management with various SKUs. l  Personality: creative, strategic, energetic and ambitious.
직급 과장, 차장 경력제한 5년 이상
학력 대학(교)졸업 연봉 5000만 ~ 6000만
근무조건
근무지 서울
자격조건 Competencies Required:
-          Consumer Insight and Market Intelligence
-          Brand Strategy and Experience
-          Brand Communication and Activation
-          Creativity and innovation
-          Project Management
-          Result orientation
-          Excellent interpersonal skill
-          Good communication and presentation skills
-          Strong organizational skills & attention to detail
-          Numeric and commercially aware (P&L, Market & Channel Data, etc)
-          Excellent at PowerPoint, Excel

전형 방법

전형방법 인터뷰, 서류 제출서류 커리어케어 지원서 양식 작성, 국영문이력서/자기소개서 등록

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